Turn Followers Into Buyers
The plug-and-play content kit that helps home fragrance brands turn posts into profit, even with a tiny following.
Get The Kit 👉Still posting every day but not getting sales?
You’re showing up.
You’re posting Reels.
You’re trying everything Instagram told you to try.
But orders?
Still quiet.
We’ve been there.
The truth is:
Most small business content doesn’t convert because it was never built to.
This guide fixes that.

📦 What’s Inside:
✅ 10 Proven Post Formulas
→ Copy, tweak, and post - each one is designed to sell, not just engage.
✅ The Weekly Sales Posting Plan
→ Know exactly what to post and when to stay consistent without burning out.
✅ The Instagram Story Sales Flow
→ Our go-to 3-slide sequence that drove thousands in last-minute sales.
✅ 5 Ready-to-Use Prompts
→ No more blank caption box - these are designed to build trust, spark sales, and get you visible again.
⭐ PLUS ⭐ Support Community
You'll also get access to our closed support community where you can ask questions about the product, get feedback, ask for help, network with others and speak directly to Tamar and Paul.

🤔 Will this work for me?
If you sell candles, wax melts, diffusers, or anything home fragrance related, this was built specifically for you.

Home Fragrance Business

Bath & Body Business

Any Product-Based Business
We built and ran a 7-figure home fragrance brand from our kitchen table - and every part of this guide comes from the content strategies that actually worked when we needed more sales, fast. No big team. No viral hacks. Just posts that converted.
And while it’s built for candle and wax melt businesses, if you sell other handmade or product-based products - like skincare, jewellery, or gifts - you’ll still get huge value.
This guide is built around the real challenges small brands face:
📉 Posting consistently but not getting sales
🤯 Not knowing what to say to get people to buy
📲 Relying on Instagram but feeling like it’s not working
So if you’ve got great products but need help turning your posts into actual orders, this is for you.
Others are Seeing Success 👇
🎯 Your Outcome?
By the time you’ve used just a few of these formulas, you’ll:
✅ Know what to post to drive sales
✅ Feel more confident showing up on social
✅ See actual orders coming in from content
🎁 You’ll Get Instant Access To:
- The full Turn Followers Into Buyers guide (PDF)
- Step-by-step formulas
- Plug-and-play captions
- Post ideas to use this week
Price: Just £29
Delivered straight to your inbox within minutes.
👉 £29? Give me access NOW!If this doesn’t help move your business forward, we don’t want your money - simple as that.
👋 Why You Can Trust Us

Hey, we're Tamar & Paul 👋
A few years ago, we were making wax melts in our kitchen at 4am before our full time jobs.
We didn’t come from money. We didn’t have a business degree. We just wanted to build something that gave us more time together and more freedom in our lives.
Fast forward 6 years…
We grew that little home fragrance brand into a multi-brand business that did over £7.5 million in sales.
No viral moment. No big investors. Just smart systems, loyal customers, and showing up every day.
We eventually sold that business, and now we help other product-based founders do what we did: Get consistent sales, build a loyal customer base, and scale without burning out.

But here’s the truth…
Most of the “Instagram advice” out there doesn’t work for small product businesses.
You don’t need a content calendar full of trends or a fancy brand shoot.
You need simple, proven posts that actually get people to buy.
That’s exactly why I created Turn Followers Into Buyers.
It’s packed with the real content strategies we used to drive £7.5m in home fragrance sales - using Instagram posts and Stories that convert, not just collect likes.
No fluff. No guesswork. Just posts that work.
And the best part?
You can grab the whole thing today for just £29.
Click the button below to get instant access - and let’s get you some orders 🚀
Frequently Asked Questions
Do I need a big following for this to work?
Is this only for candle and wax melt businesses?
How will I receive the product?
What if I don’t know what to say on Instagram?
⏳ Ready to finally get sales from your social content?
You don’t need to overthink. You just need the right words, the right structure, and a plan that actually works.
Let’s make your posts profitable.
Get Instant Access