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Who are we and how can we help you?
Hello there, we are so pleased to welcome you to our website. We are Paul and Tamar Mayne, a husband and wife duo who, over the past 6 years, have built 3 successful home fragrance brands and generated over Ā£6,500,000 in sales.
It all started back in 2018 when Tamar was unhappy in her current job, and wanted to do something from home to make some money whilst we underwent IVF treatment (unsuccessfully š¢).
Paul has been working in advertising and marketing since 2003, so quickly got to work building a website and generating an engaged audience who were eager to try Tamar's wonderful wax melts.
As the years ticked by we capitalised on our successes, took huge risks, learned a lot from our mistakes, and slowly grew it into a business with over 300,000 orders, 100,000 customers and 1,000+ subscription box members.
We'll show you how to do it too...
Learn and Grow
Your HFA learning experience is grounded by our 5 years experience of taking an idea and building it into a mulit-million pound revenue wax melt business.
Strategy
Learn techniques and strategies to help you build your business.
Marketing & Sales
Find out how to get more sales from new and existing customers.
Operations
Learn how to scale up operationsĀ and introduce efficient processes.
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