Join HFA

Learn how we scaled our home fragrance business to over £6.5M in sales

Utilise the skills and knowledge we share into your business to grow and capture a larger audience. With 20+ years of marketing experience and 5+ in the home fragrance sector we have the knowhow to help you grow and scale your business.

Paul & Tamar Mayne

The multi-revenue guru's of home fragrance

Utilising the marketplace and multiple revenue streams we grew our business to £6.5M in sales. See how we captured the interest of hundreds of thousands of customers and made a name for ourselves in your industry, and learn how to grow your business.

Cosy Aromas started as a dream in March 2018 from our tiny kitchen in our home town. With a passion to become our own bosses and provide incredible products, excellent service and grow to introduce new product lines, we soon grew to generate over £6.5M in sales.  

Craft HQ launched in 2021 and has since supplied thousands of businesses with unique and best selling fragrances. Alongside supplies Craft HQ helps and supports businesses with actionable tips and advice which in-turn has helped to grow our customers social media following and customer base. 

Waxkind launched in 2023 offering a kind-to-earth solution to home fragrance. With an eco-friendly ethos, boasting full compostable FSC certified packaging and planting a tree for every 50 wax melts sold, Waxkind has seen a growing support among the home fragrance industry. 

Grow your business today 

Learn all we have to offer and watch your home fragrance business bloom.