What It Actually Felt Like Building a £7.5M Candle Business

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In this episode Tamar and I sit down and tell the story of what it actually felt like to build Cosy Aromas from our kitchen table into a £7.5M home fragrance business.  

Not the highlight reel. The real version.  

The early 4am starts making products before our day jobs. The moments we wondered if it was ever going to work.

The excitement when it started to click. The pressure as it grew faster than we were ready for. And what it felt like to eventually sell something we'd spent six years building from nothing.  

If you're building a candle or wax melt business right now - whatever stage you're at - this one is worth an hour of your time.  

Tamar and I built Cosy Aromas from our kitchen table into a £7.5M home fragrance business before selling it. We now help candle and wax melt brand owners build the systems they need for consistent, predictable sales through Home Fragrance Academy.